Why Build on the Arianee Protocol?

Arianee Association

The Arianee Association operates as a member-run organization, comprising brands, builders, and partners who also serve as the founders of the Arianee protocol. The absence of shareholders means that a single corporate entity cannot take control of the association. With each member being an industry specialist, whether a brand or partner, all have an equal voice in the design of the standard. Find out about Arianee Association here

Our Mission

The founders of the Arianee protocol aimed to revolutionize digital marketing using tokenization and decentralized technology. They established the Arianee Association to develop and promote the open-source protocol, allowing brands and their communities to create Digital Product Passports (DPPs) through NFTs. Based on multiple blockchains and compliant with Ethereum's ERC-721 standard, Arianee ensures secure, decentralized verification without a central authority, enhancing trust, uptime, and censorship resistance.

The Arianee protocol is open source with open access to data state:

• The code is fully transparent and auditable.
• You may contribute to the Arianee Github.

Uses cases

Over 50 builders and brands use our protocol to create digital passports, fostering privacy-preserving relationships between partners, brands, and users. Our digital passports:

• Combat counterfeiting.
• Extend product lifespans with proof of ownership, traceability, and durability.
• Provide product information and promote transparency.
• Offer an unfalsifiable product life cycle history.
• Strength customer relationship.
• New income model through the second-hand market.
• Exclusive token-gated ownership services.
• Enhanced CRM through service logs.
• Enable reporting of lost or stolen products.

Ecosystem

The Arianee protocol involves six stakeholders:

• Partners, Builders & Brands: issuer of digital passports.
• Owners/Users: Owners and users of the digital passports stored in their wallets.
• Arianee Association: promotes and develops the Arianee protocol.
• NFT Management Platform providers: software used by partners, builders, and brands to create and manage their digital passports on the blockchain.
• Wallet providers: mobile or web applications that give the owners access to digital passports and data stored by partners, brands, or builders.
• Nodes: validate Arianee protocol transactions on the blockchain.

Arianee Protocol Features

• Digital Product Passports: Unique, verifiable digital assets that are anchored on the blockchain, providing proof of authenticity, ownership, and a new level of trust for digital creations and collectibles.
• dMessage: Secure and decentralized communication system that enables direct and trusted interactions between a brand and its customers, providing a private channel for sharing information.
• Timestamp Events: Significant event within the lifecycle of the product.
• Brand Identity: To issue authentic and verified digital product passports, a brand must register its identity.

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Arianee’s Protocol can be deployed on any EVM-compatible layer, ensuring flexibility, high performance and energy efficiency.

End-users Experience - Retrieve & Manage Data

• Identity - Retrieve and gather identity data and its associated content.
• NFT - Retrieve and gather digital passport data and content.
• dMessage - Retrieve and gather dMessages data and content.
• Arianee Events - Retrieve and gather Arianee Events data and content.

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Arianee designed its own interfaces to claim, fetch and manage owner's digital passports for end-users:

• Arianee Wallet app available on Apple Store and Play Store.
• Ownership Account web app.

Builders & Brand Features - Interact with the Blockchain

• Mint Digital Passport - Create and mint a digital passport as a digital twin, membership token, or digital asset.
• Mint Soulbound NFT as a Digital Passport - Create and mint a non-transferable digital passport.
• Transfer Digital Passport - Transfer a digital passport from one wallet to another.
• Update a Digital Passport - Update the content of a minted digital passport.
• Proof of ownership - Generate a digital passport proof of ownership.
• Send a Message - Send a decentralized message to an owned digital passport to communicate with your community.
• Arianee Event - Link an Arianee Event to a digital passport to highlight relevant events in the lifecycle of a product.

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Start building!

Dig deeper in our Getting Started section!